Including... WhatsApp Premium for businesses, reducing the environmental impact of your digital engagement, and graphic design tips.

June 8, 2022
Photo of the author - Adam Koszary

Adam Koszary

Hello and welcome to the latest edition of the Digital Snapshot, bringing you all the latest digital news, ideas, tips and guidance for the arts, culture, museums and heritage world.

Sorry, it's been a little while. I went to Wales, and the words 'platty joobs' didn't leave my mouth once over the weekend.

Anyway - if you're in senior management, come along to a free seminar I'm chairing next Tuesday with Culture24 on Digital leadership - infrastructure & process. Dr Lauren Vargas, the Science Museum Group's Jack Kirby (and a potential third mystery guest) will share their experiences of leading large-scale, foundational digital infrastructure projects in their heritage settings and reflect on the role of leadership in that process. Book a ticket for 3:00 - 4:30 PM, 14 June.

Latest News

  • Elon Musk may not be buying Twitter any more. He might be trying to get a lower price, he might be manipulating the stock market, he's definitely swinging right-wing.

  • Whatsapp Premium is in the works - a paid subscription service for businesses, allowing you to link ten devices and create custom URLs. I have no idea when it's being released.

  • You can now post to TikTok from social media management tools like Hootsuite and Sprout Social.

Useful / bookmarkable

  • Reddit's co-founder, Yishan, published an interesting thread on why Elon Musk would hate running Twitter, the clash between old/new internet and why social media companies censor behaviour, not ideas.

  • The Bionic Reading app lets you read faster by bolding just a few letters per word, just enough for your brain to recognise the whole word. It works.

  • Katie Parry's got some tips on reducing the environmental impact of your digital engagement (which will probably make your website faster too). Read it on CultureHive.

Distracting / entertaining / inspiring

Good Reads

  • I've been on holiday for a week so I haven't been reading anything except God Emperor of Dune, which I won't spoil but involves worms and politics. Highly recommend. Not super relevant for this newsletter though.

And that’s all for this edition. If you come across any interesting or noteworthy content or have any of your own projects to share please do send it my way. Don't forget we're here to support you with training, research and consultancy, so please do get in touch. You can find all past editions of the Digital Snapshot here.

You can also post your thoughts on digital and data related topics to us and a wider community through our newly launched Community forum.

You can find me or The Audience Agency on Twitter. See you soon.

Adam Koszary

Head of Digital, The Audience Agency

Need some help with Digital?

The Audience Agency can help you get the most out of your digital activity, taking an audience-centric approach, focusing on the needs of the audience, rather than the technical features or functions of different channels.

Improve your digital platforms and tactics

The Digital Snapshot newsletter shares the latest, most important news from the social media and digital world - as relevant to the arts, culture and heritage sectors.

Sign up to receive Digital Snapshot newsletters