Digital Snapshot | 12.12.2018
Including... A must read guide to accessibility for designers, Nesta's predictions for 2019 and a peek inside the mind of a digital native.
News & Updates
- Facebook has added a feature that allows you to share Collections with friends It seems to only be for pages at the moment though, which is a shame because I think museums could do something fun with this.
- A new video from Facebook about how their search works - useful but obviously written by Facebook, so treat with a small amount of scepticism.
- Once again Facebook is under fire, following the extraordinary revelations contained in documents subpoenaed by British MPs.
- Instagram has started adding alt-text to photos, making it more accessible for people with visual impairments. You can also add your own custom descriptions.
- Congratulations to Smartify, winner of the 2018 World Summit Award for Culture and Tourism.
Useful & bookmarkable
- This brilliant guide to accessibility is this edition's #mustread. Nominally aimed at designers, it breaks down the key parts of accessibility into a series of 'cards.
- 'Tis the season for predictions - here are 'Ten predictions for 2019' from Nesta and four social media trends from digital agency Battenhall.
- LinkedIn is the less glamorous cousin of other social media platforms but can be useful for many reasons - fundraising, stakeholder relationships etc. This guide(opens pdf) about how to get the most out of the platform is particularly useful from Part 3 onwards.
- Different sector, but this is a good read about how PinkNews used Snapchat to massively increase their reach with 'Gen Zers'. Some good tips here about how to use the platform effectively.
- If you are using campaign tagging for Google Analytics (and you should be), here is a detailed guide about the correct naming conventions for everything. This might sound a bit dry but it's really useful!
- Finally, what is a good bounce rate for your website? ?
Ideas, inspiration, entertainment
- I definitely have a few of these "tech-induced cognitive-behavioural disorders".
- FutureEverything has launched a new digital artwork Code of Soil.
- A couple of tweets I came across this week that made me stop still - click farms in China and a photo that sums up an era.
- Some wonderfully creative, unconventional uses of voice technology.
- Not really digital but this data visualisation is so beautiful, I had to include it.
- A new AR exhibition through which you can see all the Vermeers in the world.
- How young people are collecting digital memes in the same way as museums collect real life artefacts.
For teenagers, Instagram is the new Evite.
We've mentioned TikTok a couple of times in this newsletter - if you want to know more about what it is - here's a handy guide from the New York Times.
Brace yourself - inside the mind of a digital native.
That's all for this issue and for 2018! Thanks for your support this year, please do send us feedback, stories or comments. We hope to meet, and work with, even more of you in 2019. If you would like help with your digital challenges do get in touch.