Areas of expertise:
- Segmentation profiling
- Survey design and e-survey programming
- Research and audience development
- Cultural policy: cultural democracy and cultural values
As Research Assistant, Francesca provides support in setting up and delivering services, producing bespoke research analysis, statistics and insight in various forms for both internal teams and clients, specialising in quantitative research.
Francesca holds a BA in Humanities from the University of Bologna (Italy), that included a year studying History of Art at the University of York, as part of the Erasmus+ programme. Her interest in audience development has roots in the MA in International Cultural Policy and Management at the University of Warwick, during which she focused especially on cultural values and cultural democracy. Prior to arriving at The Audience Agency, Francesca has worked across different cultural organisations, including Liverpool Biennial, Warwick Arts Centre and Coventry Biennial.