The Audience Agency

Our comprehensive service and collaborative style are enabled by a cross-cutting team of researchers and consultants, specialising in everything from digital engagement and policy to access and inclusion. By bringing together deep sector knowledge and up-to-the-minute data intelligence, we provide 360 solutions to help the cultural sector grow, thrive, and champion their audiences.

Golant Innovation (formerly known as Golant Media Ventures) is an innovation agency working across the creative, digital, third and public sectors. We work particularly with organisations in the arts, culture and heritage sectors. As The Audience Agency's enterprise arm, we can work on projects and with clients that fall outside of its charitable remit.

Audience Finder is the free national audience data and development tool, enabling cultural organisations to understand, compare and apply audience insight. Audience Finder brings together data on all UK households with data from over 800 cultural organisations: over 170 million tickets, 280,000 surveys and web analytics from the UK's major arts and cultural organisations.

The Audience Agency (TAA), BBC, The Space, Nesta and others have joined forces over the past 18 months, exploring ways to help improve understanding of digital metrics.

Patrick Towell explains why underpaying or under-employing your workers can never be in an organisation’s long-term interests and suggests how you can start thinking more sustainably about the big picture – for everyone’s benefit.

We have been working with Extant, the UK’s “leading national organisation for the development and delivery of opportunities for visually impaired people to engage with the performing arts”, to evaluate the impact of their innovative Enhance pilot program.