Audience Answers
From Seasonal Bookers to Year-Round Audiences
Thursday 12 February 2026 : 2:00 pm - 3:00 pm
Using Audience Answers to increase loyalty and frequency.
Book now for our Let's Get Real Conference 2026: AI
Our monthly TEA Break sessions are the best way to catch up on our recent findings and emerging knowledge.
This event is in the past
Wednesday 26 November 2025
2:00 pm - 2:45 pm
Free
Online
All events will provide Zoom automated transcription in English. Other access services can be requested in the booking form and will be provided where possible. Please book as soon as possible to allow time for arrangements to be made. For further information please contact us at events@theaudienceagency.org
Following the recent publication of the Global Streets 10-year impact study, this TEA Break looks at the trends in Outdoor Arts and Festivals across the UK.
The session will draw on insights from evaluations undertaken by The Audience Agency, our work with Arts Council England's Creative People and Places projects and our longitudinal research study the Cultural Participation monitor.
Explore who outdoor arts engages with and what impact it can have on communities.
Presented and facilitated by Jonathan Goodacre, Senior Consultant, The Audience Agency.
We will also be joined in this session by Sho Shibata, Director of Outdoor Arts UK
This session is open to all.
It may be of particular interest to senior leaders and those who need an overview of sector trends - including senior marketers, programmers and fundraisers - along with anyone interested in current audience data.
TEA Breaks are 45-minute online briefing sessions.
The first 30 minutes of each session consists of short digests on the latest findings, projects and data-driven evidence that The Audience Agency has been working on. We will then open up the floor, giving you the opportunity to ask questions and discuss with others and our team.
Our monthly TEA Break sessions are the best way to catch up on our recent findings and emerging knowledge.
More about TEA Breaks
Audience Answers
Thursday 12 February 2026 : 2:00 pm - 3:00 pm
Using Audience Answers to increase loyalty and frequency.
Thursday 26 February 2026 : 9:30 am - 11:00 am
What is place data, and how can it help right now?
Thursday 19 March 2026 : 9:45 am - 5:00 pm
A day of honest reflection, critique, provocation and creative thinking.