Anra works with museums and heritage organisations in the UK and internationally to help them successfully navigate the impact of digital transformation, develop their practice and build resilience. She designs and delivers action research, training, and capacity-building programmes for cultural leaders and practitioners, all in the context of social impact and values-led practice.
Her work involves looking beyond arts and heritage to understand the ways societal and digital changes impact cultural organisations’ ability to realise their missions. She supports clients to integrate these insights into their strategy and practice, helping them understand and tackle challenges and embed new ways of working.
Anra often plays a bridging role, connecting individuals, organisations and networks informally to learn from each other and formally in multi-stakeholder collaborations. She is a regular speaker and chair at cultural sector conferences and seminars and loves the writing and content design aspects of her work.
Prior to the merger of Culture24 with The Audience Agency in November 2023, Anra was at Culture24 for 22 years where she and CEO Jane Finnis co-developed a range of services and products including Let’s Get Real and Digital Pathways. She co-developed the Digital Culture Compass, was a founding partner in the One by One project, led both NLHF-funded Leading the Sector programmes and advised initiatives including Leicester University’s Institute for Digital Culture and Art UK.
Anra is Co-Chair of Creswell Heritage Trust, currently leading the organisation through a process of deep-rooted organisational development. She was a founding trustee of the national campaigning charity Kids in Museums, served two terms on GEM’s board and was a secondary school governor for many years.
A gaggle of offspring, an energetic young pup, the sea, the South Downs and Brighton’s Jam Tarts indie choir keep her busy too.
Areas of expertise
- Digital Transformation
- Digital Leadership
- Literacy & Skills
- Museums & Collections
- Heritage Learning
- Organisational Change & Governance
- Digital storytelling
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Let's Get Real Conference 2025: Value?
Friday 24 January 2025
9:15 am - 5:00 pm
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