Lucy currently works as Head of Product Sales at The Audience Agency, a position she assumed in January 2024. Prior to this, she was the Sales Director (UK) at Activity Stream Group, where she successfully combined her dedication to the culture and entertainment industry, with experience of business development and growth strategy.
Lucy's career history is rich and varied, with key positions at See Tickets, Amazon UK, Encore Tickets, and The Ambassador Theatre Group, where she consistently demonstrated her ability to develop strategic alliances, build client relationships, and deliver creative sales and marketing solutions.
Before her return to the UK, Lucy spent significant time in the USA, working as the Sales Manager for a ballet company in Florida and regional theatre in New Jersey. Her international experience has enriched her professional perspective and contributed to her success in the global market.
Lucy holds a BA in International Business from the University of Central Lancashire and California State University, Fresno. Her passion for the arts and entertainment industry is matched by her dedication to helping organisations thrive and her commitment to achieving business objectives.
Areas of expertise
- Audience Development & Participation
- Client Relationship
- Strategic Alliances Development
