This latest report allows you to define your 'catchment area' more clearly. If you want to dig deeper into where your audiences are visiting from, we can help you understand the drive time and distance that they travel.
Knowing the extent of your reach is essential to understanding the market you’re operating within. The Drive Time and Distance report lets you see how ‘local’ your core audience is, and to what extent your audiences are drawn from far and wide.
Visualising your audience's geographic spread - e.g. “36% of our visitors come from within a 15 minute drive time of our venue” - can help you to think about your catchment area in terms of people, rather than postcodes, and take an informed approach to marketing, promotion and even programming.
Click the map to explore an example version of this report:
Price | £350 + VAT