Audience Answers
Free
Data Collection for cultural organisations
Wednesday 17 June 2026 : 11:30 am - 12:30 pm
Good practice & practical tips
From Cold Nights to Full Houses
This event is in the past
Tuesday 16 December 2025
2:00 pm - 3:00 pm
Free
Online
All events will provide Zoom automated transcription in English. Other access services can be requested in the booking form and will be provided where possible. Please book as soon as possible to allow time for arrangements to be made. For further information please contact us at events@theaudienceagency.org
January is tough. Audiences are financially hungover from Christmas, and no-one wants to go out in the awful weather. And yet… most venues still have performances scheduled, and your sales targets don’t magically go away.
So what can you actually do?
Join us for a one-hour, very practical session where we’ll explore how to use Audience Answers and Audience Spectrum Genie, our new free AI tool, to sharpen campaigns for January (and beyond).
We’ll share examples of quick wins:
We'll look at a mix of free and paid-for options - so no matter your budget, you should leave with specific, tactical ideas that you can apply to your marketing plans straight away.
No prior experience or knowledge of Audience Answers or Audience Spectrum is needed, we'll introduce both in the session.
These sessions, facilitated by our friendly support team, will introduce Audience Answers and the services available to help you understand and develop your audiences.
More about Audience Answers Events
Audience Answers
Free
Wednesday 17 June 2026 : 11:30 am - 12:30 pm
Good practice & practical tips
June 2026 - February 2027
Sign up has been extended to our flagship action research programme Let's Get Real until 18th June 2026.
June 2026 - October 2026
A series of interactive, practical workshops led by our expert consultants, exploring the four phases of the audience development cycle.