Let's Get Real Conference 2025: Value?

It will feature insights from 19 brilliant, brave and forward-thinking organisations that comprise this year's Let's Get Real cohort including Wellcome Collection, Shakespeare's Globe, Bradford Museums and Galleries, The Box and National Trust.

Let's Get Real is a collaborative action research programme that supports cultural organisations in harnessing digital skills to communicate with their audiences, upskill their workforce and develop long-lasting digital transformation and organisational change. The programme was founded in 2011 and run by Culture24 until 2023, with it transferred to The Audience Agency as part of a merger between the two independent, non-profit organisations.

Time to reflect is not easy to find in the current climate, but it is vital if we are to understand the kinds of value that our digital activities bring to our organisations. What is working? How to evidence it? How to evolve how we work to ensure we can be responsive to changing audience needs and behaviours.

Our Let’s Get Real conference always takes an open and honest approach to digital issues, helping you to build your capacity and confidence and step back from the day to day and find a space where inspiration and insight is possible.

Alongside keynotes offering perspectives on digital and value from in and outside our sector, we will be sharing case studies from the range of experiments carried out by cultural organisations on this year’s programme
(Let’s Get Real: Using digital to add value). Issues covered will include ways to meaningfully interrogate data, using AI tools to study language models, auditing your digital skills, testing donation platforms and more.

Alongside these cutting-edge case studies, the conference will offer insights on the strategic challenges facing our sector and methods for supporting positive internal change and deepening engagement. Sessions will be a mix of presentations and panel discussions, plus the usual ‘crit room’ where as a delegate you have the opportunity to submit a digital output for a live peer review by a panel of experts. This is always a super-popular and brilliantly insightful session.

Join us for a day of honest reflection, critique, provocation and creative thinking.

Friday 24 January 2025, 9.15am - 5pm
M Shed,
Princes Wharf, Wapping Road,
Bristol BS1 4RN

• SOLD OUT Limited Edition Special Tickets £99
• Early Bird Special Tickets £155 Limited availability
• Standard Tickets £179 

Travel information (by public transport or car) for M Shed is available here