This roadmap provides guidance on implementing a recruitment model that engages a more diverse range of people – through partnership building, taster days, and group interviews. This model was used during the British Museum’s HLF Skills for the Future project, the Learning Museum. The programme aimed to:
- NURTURE the next generation of the museum workforce, drawing in fresh perspectives from a diverse cohort of trainees, enabling them to harness the power of objects and engage under-represented audiences.
- CHAMPION best practice in dynamic collections skills and showcase innovation in museum development across the UK, ensuring a sustainable future for the museum sector.
- DEVELOP a proactive network of trainees, partner museums and the British Museum, leading to long-term nationwide collaborative projects of all kinds.
Harnessing the power of Audience Spectrum to map out a strategic, data-driven approach to embracing new audiences and encouraging anxious returners in South Wales's altered post-pandemic landscape.
With the streets of Edinburgh awash with culture vultures throughout the month of August, Audience Spectrum helped the EIF identify and communicate with their own audiences - both loyal and latest - amongst the throng.