Audience Answers Coming Soon!

Want to understand more about your audience profile and the characteristics of who lives in your target area? Our Audience Spectrum Profile reports can help.

All reports now include the next generation of The Audience Agency’sAudience Spectrumsegmentation.


Audience Spectrum Profile Standard | Cost £250 + VAT

What's included:

The standard report shows you the proportion of each Audience Spectrum segment in your audience, compared with the Audience Spectrum profile of the population in the area of your choice.

Download - Example Audience Spectrum Profile Report

Mosaic enhanced:

This report can also be produced to include a Mosaic profile. Mosaic is Experian’s consumer behaviour segmentation. You can find further details about Mosaic here.

A combined Audience Spectrum and Mosaic standard report costs £525 + VAT.

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Audience Spectrum Profile Plus | Cost £375 + VAT

What's included:

The Plus report has all the features of the Standard report, but adds commentary and detail about the segments that are particularly notable in your audience, compared to your target population. It also includes maps to illustrate your reach.  

Download - Example Audience Spectrum Profile Plus Report

Mosaic enhanced:

This report can also be produced to include a Mosaic profile. Mosaic is Experian’s consumer behaviour segmentation. You can find further details about Mosaic here.

A combined Audience Spectrum and Mosaic Plus report costs £700 + VAT 

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If you have a further question about the Audience Spectrum Profile reports, contact us at sales@theaudienceagency.org to find out more.