Christmas Shows and Pantomimes are a chance to engage audiences that are not typical theatre-goers. Social, family-minded groups like Trips and Treats and Dormitory Dependables are the bread and butter of the holiday season, so what do we know about them and their booking habits for festive outings? This snapshot takes a peek.
Case in Point | Stage Directions
Evaluating a Salford cultural and education partnership which co-creates theatre with children and young people.
Report | New data from new audiences
How The Audience Agency is innovating to help art galleries find out more about their visitors in a fun and interactive digital way.