A range of research and evidence about the impact of COVID-19 on arts, culture and heritage, themed by:

  • Audiences. Delving into the audience behavioural and attitudinal trends, topics and top stories emerging from the evidence.
  • Sales. Essential analysis tracking revenue changes from The Audience Finder data-set – the largest of its kind in the world.
  • Digital. We've been gathering evidence about how arts, culture and heritage audiences have responded to online content during the crisis.
  • Nations. As restrictions, policies and timelines have varied by place, so have audience responses.
  • Original and Exclusive. A round-up of the original research and analysis that The Audience Agency is undertaking into the impact of the crisis on cultural participation and engagement.
  • Research Round-up. A regularly updating summary of all the best COVID-impact research being conducted across the sector.


Explore the Evidence:

Image of Evidence | Audiences
Evidence | Audiences

Delving into different audiences' behavioural and attitudinal trends, topics and top stories emerging from the evidence.

Image of Evidence | Sales
Evidence | Sales

Delving into Audience Answers ticketing data to monitor sales across the sector.

Image of Evidence | Venues
Evidence | Venues

Different sectors in our community have faced specific challenges over recent years.

Image of Evidence | Digital
Evidence | Digital

We've been gathering evidence about how arts, culture and heritage audiences have responded to online content during the crisis.

Image of All Original Research
All Original Research

A round-up of the original research and analysis that The Audience Agency is undertaking into the impact of the crisis on cultural participation and engagement.