Through examining evidence about cost-of-living concerns from the latest wave of Cultural Participation Monitor data, this recorded session discusses how potential audiences feel that their spend on leisure and entertainment activities is likely to change, and looks at which groups are expecting to cut back more than others.
A quick summary before we begin
Almost half of people say that they are worse off now than they were pre-pandemic, and 81% are worried about the effects of the cost-of-living crisis on themselves and their households.
Over 90% say that they plan on cutting back on paid-for entertainment and leisure activities as a result, along with other non-essential expenses.
Typically mid-to-low engaged Audience Spectrum segments are the most concerned about the impact of cost-of-living, with family and less urban groups expecting to reduce out-of-home entertainment spend the most.