Product Director

Leo is the Product Owner of The Audience Agency’s SaaS and PaaS product offering. He has 20 years’ experience working with arts and cultural organisations to help them use audience data and insight to make better decisions and drive business planning and audience development.

As Product Owner he brings that experience to lead our product development team and processes, ensuring that we build the right products for our users in the right way – always putting our users’ needs at the centre. He is a Scrum Alliance Certified Scrum Product Owner and has played a lead role in the development of The Audience Agency’s Audience Finder, Show Stats and Audience Spectrum products.

In the course of this work, data protection compliance within the product development process and service offering has been a fundamental requirement, and Leo has developed considerable expertise in this area. He was commissioned by Arts Council of England to co-author and edit guidance on GDPR compliant data processing and data sharing for organisations in the cultural sector.

Leo is an English graduate with postgraduate MA in Shakespeare Studies from the University of Birmingham’s Shakespeare Institute in Stratford-upon-Avon.

Twitter: @Batmaaaan


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The Team

The Audience Agency Group team has unrivalled collective experience of working with visual and performing arts, heritage, tourism, local authorities, public sector umbrella organisations, charities and the private sector.

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The Audience Agency Group

We help you deliver on the triple bottom line – your artistic vision, social purpose and business resilience