Delving into Audience Answers ticketing data to monitor Scottish sales trends.

This regularly updated set of reports uses Audience Finder data trends to summarise Scottish sales trends. Check in to the Evidence Hub for more sector-wide reports and updates.

Scottish Sales Trends Dashboard

Scottish Sales Tracker.jpg

As part of the Creative Scotland Data & Analytical services program, provided by The Audience Agency, this dashboard gives a detailed picture of arts audiences in Scotland's ticket buying trends. It draws on aggregated ticketing audience data from contributing organisations to the Audience Finder Data Tools, which includes both RFO's (Regularly Funded Organisations) and non-RFO's from across Scotland.

Explore the data interactively