Each month we delve into an aspect of our work and your contributions to and opportunities in The Audience Agency community.
"One machine can do the work of fifty ordinary men. No machine can do the work of one extraordinary man."
Elbert Hubbard
As arts and culture professionals, we are constantly bombarded with information about how we should be using digital tools to reach more people and create deeper audience relationships.So, this month we have gathered a range of advice, examples and opportunities to help cut through the noise and find out what works best for you.
As work gets underway on a new industry-wide digital code of best practice, Katie Moffat outlines four fundamental principles underpinning a successful digital strategy.
Working with Art UK, a charity transforming access to the nation’s art collections, to diversify their online audiences.
Working with English Heritage to evaluate the impact and effectiveness of their online curatorial content.
Working with The National Gallery to evaluate their digital offering.
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